THE STORY

WENT SOLO — Left the agency world behind to strike out independently. No safety net, no playbook — just a belief that better work comes from full creative ownership.

FIRST MAJOR CAMPAIGN — Led end-to-end creative direction for a national brand launch. Concept, art direction, copy, production — the full stack. The work landed a regional design award.

INTO FILM — Began directing short-form film and brand documentaries. The move into motion changed everything — adding rhythm, depth, and narrative tension to every project since.

BUILT THE STUDIO — Grew from a solo practice into a boutique studio with a trusted network of collaborators. More capacity, same conviction. Bigger briefs, sharper results.

PRESENT — Operating at the intersection of brand strategy, creative direction, and film. Taking on fewer projects, going deeper on each one. The work speaks for itself.